Assessment of Group Communication Campaign on Midwife Service Scheme Against Child Delivery at Home

Description

– Assessment of Group Communication Campaign on Midwife Service Scheme Against Child Delivery at Home –

Download Assessment of Group Communication Campaign on Midwife Service Scheme Against Child Delivery at Home. Mass Communication students who are writing their projects can get this material to aid their research work.

Abstract

Nigeria ranks among the nations with the highest mortality rates in the world going by the current maternal mortality ratio (MMR) of 630/100,000 live births.

The utilization of maternal health services is known to be associated with improved and maternal health outcomes among women.

In order to encourage the use of health services by women in various communities, the most prominent communication approach used by midwives to reach out to women in Niger State is the group communication approach.

For this reason, this study examines how effective the group communication campaign carried out by the Midwife Service Scheme (MSS) in Niger State is able to address the problem of child delivery at home among women in Niger State. The study adopts Mixed Methods Research to collect data from respondents.

Introduction

The desire to procreate is an obligation common to all human societies, particularly the female species except for some reasons that could prevent some from partaking in this responsibility. In an attempt to fulfill this desire, many women lose their lives during childbirth, especially in developing countries.

Pregnancy-related complications are among the leading causes of death and disability among women in Nigeria and for every woman who dies, other women suffer injury, infection or disease (Dahiru, n.d).

Maternal mortality rate, according to United Nations International Children’s Emergency Fund -UNICEF (2014), is higher in areas where women have many babies in short time spans under malnutrition, bad hygienic conditions and lack of access to medical treatment.

Abimbola, Okoli, Olubajo, Abdullahi and Pate (2012) posit that maternal, newborn and child health indices in Nigeria vary widely across geopolitical zones.

There are urban and rural variations with maternal mortality ratio (MMR) of 351/100,000 live births in urban areas compared to 828/100,000 in rural areas.

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