The Influence of Social Networking on Student Associations’ Electioneering Campaign

Description

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Abstract

This study about The Influence of Social Networking on Student Associations’ Electioneering Campaign is focused on examining the potential of social media in fostering democratic/participatory culture in students’ electioneering campaigns amongst Theatre and Performing Arts Student Association (TAPASA) A.B.U. Zaria.

Over the years different attempts at participatory processes have been employed by practitioners to empower communities with the ability to be part of the decision making in installing leaders into positions of leadership and to act for themselves in order to effect social change and attain their own development through participation in the democratic process.

Political systems and types of democracy at different levels and at different times in Nigeria have been employed in an attempt to translate Nigeria from a developing country to a developed country.

Introduction

The New Media Many have tried to understand the new media phenomenon; others have proposed a definition only to realize they didn’t capture important aspects of the innovation.

New Media can be defined as a digital interactive form of communication that uses the Internet, podcasts, RSS feeds, social networks, text messaging, blogs, wikis, virtual worlds, and more.

Ron Rice stressed the two-way capabilities of computing and telecommunications and defined new media as ‘those communication technologies, typically involving computer capabilities (microprocessor or mainframe), that allow or facilitate interactivity among users or between users and information’ (Rice and Associates, 1984).

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